Afro-Caribbean Festival

Cultural Festival in Brant County, Toronto

The Challenge

The cultural festival aims to bring people from different backgrounds together to promote cultural awareness, celebrate diversity, and foster community engagement in Brant County and beyond.

The Assignment

Hartfield-DiP was engaged to create media campaign for the festival, which included production of promotional items, posters, flyers, brochures, digital marketing, banners etc.

The Solution

A festival logo was designed to encapsulate the spirit, culture and dynamism of the event. Various media were utilised to capture the essence of the festival using African and Caribbean themes reflecting celebratory flavours which brought about togetherness across different cultures.